2011
12.14

B2B Lead Generation with Content Syndication

Category: content, Lead Generation / Tag: , , ,  / Add Comment


Each year, B2B marketers around the world are surveyed about their priorities. Lead generation always stands out as one of the top three. The results of a recent survey by Focus Research and eMarketer are no different: 55 percent of those surveyed ranked lead generation as their No. 1 priority.

So, with the complicated and every-changing landscape of media and marketing, where do you find quality leads?

To get the answer to this question, check out my guest post at PBP Media’s blog. PBP Media is a digital advertising company helping marketers increase sales through targeted lead generation programs. We’re looking forward to guest blogging on content marketing and lead generation for PBP in the future.

Related posts:

  1. Content Marketing Budgets Increasing
  2. The Microsite Effect on Lead Generation
  3. Content, Content Everywhere
  4. Content Marketing is Key to Branding
  5. Survey Offers Hope that Social Media Enthusiasm Will Soon Spread to B2B Companies

About the author:


Ashley Reppert is an Account Executive at Schubert. When Ashley isn’t busy providing clients with strategic PR, marketing and interactive support, she enjoys traveling with friends and Philly sports. Go Phils!



2 comments so far

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  1. Best of B2B Marketing Zone for December 14, 2011 « Sales and Marketing Jobs said: 2011.12.16 08:06

    [...] B2B Lead Generation with Content Syndication B2B MARKETING BLOG | WEDNESDAY, DECEMBER 14, 2011 [...]

  2. TribePro Review – Get 2,500+ Shares, Retweets, & Likes | 24×7 Networker said: 2011.12.28 01:01

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