How exciting to see that B2B mainstay social networking site LinkedIn  has unveiled a new mobile version for iPhones! Called LinkedIn for iPhone 3.0, the new app boasts a Facebook-like user interface and a new search interface.

Some of the most useful features for B2B marketers are the new Favorites functionality that lets you access most-used information quickly and an Updates view to highlight the most recent changes with your connections. The app also integrates Inbox and your address book so you can easily download your connections into your iPhone contacts. Another exciting feature called “In Person” mimicks the popular “Bump” iPhone app to let you instantly exchange contact information when you meet another LinkedIn member in person. It uses Bluetooth wireless technology to transfer the info from one phone to another. You can also mark profiles as favorites while on the road, so they can be added to your home screen and sync contact information with your CRM system.  All in all, this is a very nice app which I recommend for all LinkedIn members. Thank you LinkedIn!

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About the author:

Chris Henneghan is one of Schubert’s longest-standing employees, starting with the agency in 1987. She now serves as the Social Media & Public Relations and Client Services Director. Chris is a Notre Dame grad and enjoys tennis, golf, hiking, and reading.

Follow Chris on Twitter: @chrishenneghan